LEADING LADY IN FINTECH
What's your story? What drew you to FinTech?
I have a very untraditional path to FinTech. In fact, I had never heard that term until I joined Wealthsimple. I studied International Development at the University of Guelph, with a focus on political economy and administrative change. I always dreamt of working at a charity or non-profit.
After graduation, I interned with an organization called Marketers Without Borders. The founder of MWB joined Wealthsimple in the fall of September 2014 and asked me to join his marketing team. It seemed like an amazing opportunity so I jumped right in.
Prior to Wealthsimple, I wasn't necessarily passionate about the concept of personal finance or investing. In fact, if you had told me I would end up working in financial services or technology, I would have never believed you. But I quickly realized how powerful our mission was and the impact we can make through technology. And that's why I've stayed in FinTech!
What makes FinTech an exciting area to build your career in?
FinTech is very trendy right now, and there are so many opportunities for disruption. Specific trends and niches are growing at an exponential rate. It's a topic that's relevant to every single person around the world and the tools we build help them gain financial freedom. Not only can you work in a really cool space, but you can also make an impact. There's something special about financial empowerment and shaping the future of financial services.